ELEVATING people & BUSINESSES
Leading Ideas & Insights
In addition to wedding planning and design, Paulina also travels the world as a business educator and motivational speaker, focusing on Business Building, Successful Prospecting, and How to Navigate the Luxury Market.
Business Building
Successful businesses never happen by chance. It requires intentional action, purposeful management, and mindful curation. No matter if you are a small business owner that has just started the entrepreneur journey or a business owner that has an existing team to manage and grow, learn to build your business the right way. How are you telling your story? How are you approaching your client interactions? How sharp is your business etiquette? And how strong is your online presence? Heart and hard work can only take you so far; learn what it takes to have the business you’ve always wanted.
Successful Prospecting
“How do I get new clients? And the type of clients I actually want?” Learn the answer to this million-dollar question. What kinds of content are you creating and where are you sharing them? How solid is your COI (center of influence) network? How are you planning for your pitch and prospect meetings? And how are you differentiating yourself from your competitors? Add successful prospecting to your overall business strategy and experience the true potential of your revenue growth.
Navigating the Luxury Market
When it comes to the luxury market, having your offering air-tight is the least you can do. It is the absolute bare minimum because luxury clients simply won’t accept anything else but perfection. While perfection is technically impossible to achieve in business, how does one come as close to it as possible? How do you pitch these millionaire clients so that they see you as more than just the product or services you offer? What should your pricing model be? Once you’ve won their business, how do you manage your client touch-points? The luxury market is only hard to navigate if you don’t know how to win it from the inside.